About Us

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Runmei Brand Story

When I was very young, there was a very old loom at home, and I heard my grandmother say that this loom has a history of more than 100 years, which was left by her grandmother, and in my memory, my grandmother sat in front of the loom every day and woven until very late, and the curtains, sheets, and tablecloths at home were woven by my grandmother. In the winter, Grandma would knit a red scarf for everyone in the family, and the scarf Grandma woven for me would always embroider some simple animal patterns, which was a simple preference and my initial understanding of good looks. The figure of my grandmother's day-to-day focus on weaving gave me the most important lesson in my life: the road is a foot-to-foot down-to-earth step, in the simple and boring things, you need to infuse enough patience and love, in order to keep the heart and eventually lead to success. To this day, I am still warmed by the scarf that my grandmother has woven one by one, which is the best interpretation of diligence and love.Because I am loved, I also want to warm others and let others feel the happiness of being loved.

In 1988, I established Runmei, the company adhering to the "focus, concentration, professional" business philosophy, focusing on the scarf industry, product research and development is committed to a good interpretation of aesthetics and the unremitting pursuit of quality of life, the real beauty is hidden in the details, highlighting the fashion and elegant femininity. In the process of development, Runmei has always paid attention to the production quality of products, and constantly integrates the cutting-edge design concept of fashion, and is committed to providing women with high-quality, diversified, fashion-oriented professional products and services. After years of efforts, Runmei has gradually formed a brand advantage, due to many styles, novel styles, exquisite craftsmanship, greatly favored by women around the world.

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There is an ancient Chinese poem "Sneak into the night with the wind, moisten things silently." From the poet Du Fu's 《Spring Night Like Rain》, this poem means that the spring rain falls quietly in the night with the spring breeze, quietly and silently moisturizing all things on the earth . There is also a poem in 《Han Shu》, "Gong Run the feudal lords." which means that the ancient emperors helped the feudal lords in policy.Run means nourishing and helping, which is also our original intention. As a scarf manufacturer, we hope to provide customers with high-quality products, nourish customers like rain, help customers grow, and achieve a win-win situation with customers. Attentive service can bring warmth to customers.

Some idioms containing the word "run", such as moon halo foundation run, jade run ice clear, ice clear jade run, pearl round jade run, etc., all reflect the Chinese people's yearning for a better life. Runmei also means that we will work hand in hand with customers to create a better life.

The English meaning of “run” is to run, which means to keep moving forward. Since its establishment, the company has been committed to creating differentiated products and constantly innovating, promoting industrial upgrading and reform in the textile field.